![]() However, frequently using more than 5-6 hashtags can make the algorithm mark your post as spam. ![]() Use LinkedIn hasn’t officially announced any limit for using hashtags.For Facebook, you can keep the frequency of the hashtags between 2-5.Because of character count restrictions on Twitter, use only 1-2 hashtags in a tweet.But, use no more than 9-10 relevant hashtags for getting better engagement. On Instagram, you can use up to 30 hashtags in one post.In fact, using more than 10 hashtags on any platform can reduce the engagement rate by more than 50%. And going above the limit can do more harm than good. However, that doesn’t mean you should fill your posts with hashtags, even if they are relevant.Įvery social media platform has its own frequency of benefitting hashtag monitoring. Besides, using branded hashtags consistently can make your brand recognizable. Hashtags definitely give you more exposure and make your content reach the maximum number of people. Now that you know what a hashtag is and why it is important to use it, let’s get to the details. Check out some amazing social media post ideas here to create an amazing content calendar for your brand. You need to create exceptional content in order to make people stop scrolling and engage with your content. However, simply using hashtags on your posts won’t get you the desired engagement rate. They always start with # but they won’t work if you use spaces, punctuation, or symbols. One important thing to remember while using hashtags is that they only work when your profile is public. Hashtags were introduced by Twitter and are now used by every social media platform. In fact, every viral content marketing strategy focuses on the right use of trending hashtags. Hashtags will bring your content in front of a larger audience, target a relevant group of people, improve your presence, and raise awareness about your brand.Ī social media post with at least one hashtag gets around 12.6% more engagement as compared to posts with no hashtags. ![]() When you post the right content at the right time using the right hashtags, you can grow exponentially on social media. Hashtags serve as a way of labeling your content and make it discoverable to people who might be interested in it. They serve as an indication for social media algorithms that a piece of content belongs to a specific topic or a category. Hashtags are essentially labels for content. What is a hashtag and how do you use it?Ī hashtag is a word phrase preceded by the pound (#) symbol.
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